BRAND + GRAPHIC + WEB DESIGN
THE RESULT: The main element, no pun intended for this design was the classic coiled stove element. We used a very open looking sans serif font that would allow for a rather round shaped “O”. The element replaced the 2 letter o’s in the word cookers as a symbol of the hot deals, and to represent the 2 women that head up the company. We reversed this all out of the colour pink to give it the feminine touch.
THE CLIENT Deal Cookers is a subscription based retail products and services discount deal site that specializes in products and services just for women.
The company is founded by 2 young entrepreneurial
THE CHALLENGE: Vopni & Parsons was asked by the partners of Deal Cookers to come up with a unique brand for their start up.There are a lot of deal and coupon discount type businesses out there and for Deal Cookers we needed to create a brand that would stand out from all the competition.